The Beauty & Fashion major aims to foster a deep understanding of the diverse social and cultural dimensions of K-Beauty, along with providing comprehensive theoretical learning and practical training in beauty and fashion. The ultimate objective is to produce skilled professionals in beauty and fashion tailored to the specific needs of different countries.

• ①Acquire specialized knowledge across the breadth of the beauty and fashion industry, delving into specific disciplines such as makeup, cosmetics, planning, and marketing.
• ②Simultaneously enhance creative and aesthetic aptitudes alongside theoretical and practical education, aimed at cultivating global professionals capable of contributing to the industry's advancement and venturing into international markets.
• ③Targeted knowledge enrichment focuses on understanding the economic, political, and socio-cultural landscapes of advanced nations in Asia and Africa, vital for driving the marketability and expansion of K-Beauty. This understanding is applied to cosmetic product development and design, fostering skills in regional-specific product development and marketing strategies.
• ④Maintain continuous engagement with international markets through platforms like live commerce and YouTube, ensuring adaptability to the global market throughout the academic journey.
• ⑤Post deciding on a specialized major at the international university, students can pursue advanced research in graduate school.